07th March 2011
I can't count how many times I've heard people say that the more you can offer customers, the more they're going to buy from you.
But is there a point where too much is a bad thing?
Let's take 2 offers and break them down from the point of view of ...
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25th February 2011
10 years ago when email was still "the new and exciting thing"… getting people to open your emails was literally as easy as writing a few words and clicking the "send" button.
Today…your emails are mixed in with dozens, maybe even HUNDREDS of other e...
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16th February 2011
Email copywriting has become a pretty big thing lately with nearly all companies starting to move online, and it can actually be pretty lucrative.
However, if you don't know how to write email headlines that get opened - you're dead in the water. In...
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